OUR STORY — THE WHEAT-FREE BAKERY

Where cake needs no wheat

In’Joy calls itself a "gluten free bakery" — and the round blade sign out on Truong Dinh says the same: IN’JOY / CAFÉ & BAKE / GLUTEN-FREE.

100% GLUTEN-FREE

Saigon has many bakeries. A bakery built for people who can’t eat gluten is rare.

Every In’Joy recipe starts from rice flour, tapioca and corn starch — not a gram of wheat flour in the kitchen. Celiacs, the gluten-allergic, or anyone who just wants a lighter stomach after cake: everyone can eat here without asking "does this have wheat in it?".

Look around and you’ll see the shop’s signatures: handwritten wooden price tags in the bake case, glass jars with the rose-pink "GLUTEN FREE" dot, In’Joy-stamped plates and napkins, and the round white sign over tree-lined Truong Dinh.

The space splits into four zones: breezy open-air seats, the ground floor, an air-conditioned room, and the kids’ corner with its wooden climbing wall — a skylight keeps it all airy. Quiet mornings suit laptop work; at midday the savory kitchen serves banh mi, pizza and fried chicken.

Cookie jars with gluten-free labels on wooden shelves
Cookie jars with the rose-pink GLUTEN FREE dot — the shop’s signature
The In’Joy sign on Truong Dinh street
The round white IN’JOY / CAFÉ & BAKE / GLUTEN-FREE sign
WHAT SETS IT APART

The bakery’s signatures

  • Handwritten wooden price tags in the bake case — 40–45K photographed for real, never guessed.
  • Cookie jars with the rose-pink "GLUTEN FREE" dot on wooden shelves — the shop’s signature.
  • The round white IN’JOY / CAFÉ & BAKE / GLUTEN-FREE blade sign on tree-lined Truong Dinh.
  • White plates and napkins stamped In’Joy — the brand even at the table.
  • The wooden climbing wall with its colorful glass-block window in the kids’ corner.
  • Its own savory kitchen 10:00–15:30 — banh mi, pizza, fried chicken, sweet & savory waffles.
WHO IT’S FOR

Who’ll love it here

CELIACS & THE GLUTEN-ALLERGIC

Eat the whole menu without asking about ingredients — the international celiac community calls this a “haven” in Saigon.

FAMILIES WITH KIDS

A dedicated play corner with a wooden climbing wall — parents sip coffee while kids play free.

LAPTOP WORKERS

Quiet mornings, wifi and outlets — a work corner in the heart of District 3.

35 Truong Dinh
District 3, HCMC
07:00–21:30
open daily
100% GF
no wheat flour